Web Design Experience
During my time at Pixel by Pixel in the UK, I worked as a web designer, focusing primarily on eCommerce websites. I was involved in creating visually engaging and user-friendly designs that optimized the user experience (UX) and conversion rates to drive online sales. Through this experience, I gained valuable insights into user behavior, learning how to design intuitive navigation, effective call-to-actions, and engaging layouts that enhance the shopping experience.
I collaborated with developers, marketers, and clients to ensure that each website was not only visually appealing but also strategically designed to improve customer engagement and sales performance. Below are some examples of the websites I have worked on.
McLaren eCommerce website
Designed the eCommerce website for McLaren's merchandise store, focusing on a clean, user-friendly interface. The goal was to create a distinctive look that set it apart from their other websites while seamlessly aligning with McLaren’s existing branding.
THEKITEMAG WEBSITE
I redesigned TheKiteMag's website to create a more modern and cohesive digital experience, integrating key elements from the print magazine into the online platform. My goal was to develop a clean, dynamic layout that highlights stunning photography while ensuring readability with well-structured text and column-based formatting. The design is fully responsive across all devices, maintaining a seamless and engaging user experience.
HOME OF ARTISANS eCOMMERCE WEBSITE
The Home of Artisans website served as a platform for artisans worldwide to showcase their craftsmanship and sell their products online. I redesigned the site to create a more seamless shopping experience, organizing products into clear sections for easier navigation. Additionally, I developed dedicated artisan profiles, allowing customers to connect with the stories and cultural significance behind each piece, adding depth and meaning to their purchases.
